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Salesforce Salesforce-Media-Cloud Exam Sample Questions 2025

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Salesforce Spring 25 Release
40 Questions
4.9/5.0

Which out-of-the-box custom object is meant to represent sub-deals with their respective details (amount, date, etc.) to be captured?

A. QuoteGroup

B. QuotePricingAdjustment

C. QuoteMember

D. QuoteProductRollup

A.   QuoteGroup

Explanation:

🟢 A. QuoteGroup
QuoteGroup is the out-of-the-box custom object designed to represent sub-deals or line-level deal groups in Media Cloud and Salesforce Industries CPQ.
It allows tracking of specific details for each sub-deal, such as amounts, dates, and other relevant financial or timing attributes.
It essentially helps segment the main deal or quote into multiple logical components (sub-deals) for reporting and management purposes.

❌ Incorrect Options

🔴 B. QuotePricingAdjustment
Represents discounts, markups, or adjustments applied to a quote or quote line item.
Not used to track sub-deal structures themselves.

🔴 C. QuoteMember
Typically relates to members associated with the quote, often representing individuals or accounts involved in the quoting process.
Does not represent financial sub-deals or their transactional details.

🔴 D. QuoteProductRollup
Used for aggregating product-level information within a quote, such as totals for related line items.
Not intended to represent distinct sub-deals.

📚 Reference
Salesforce Industries CPQ Data Model Guide
Salesforce Media Cloud CPQ Documentation

A Sales Executive creates a quote. When the quote status is changed to Client Approved, it should automatically be submitted for approval. The approver needs to be a queue instead of an individual Salesforce user. How can this be achieved in the system?

A. Invoke Approval Process created on individual QuoteLineItem and keep Queue as Approver.

B. Invoke Approval Process created on Opportunity linked to the Quote and keep Queue as Approver.

C. Invoke Approval Process created on a custom object having lookup to Quote and keep Queue as Approver.

D. Invoke Approval Process on Quote and keep Queue as Approver.

D.   Invoke Approval Process on Quote and keep Queue as Approver.

Explanation:

In Salesforce, an Approval Process can be set up on standard or custom objects, including the Quote object. Since the business requirement states that a Sales Executive creates a quote, and the submission for approval must be triggered when the Quote status changes to "Client Approved," the most direct and maintainable solution is to create an Approval Process on the Quote object itself.

Salesforce supports assigning a Queue as an Approver — this means any member of the queue can respond to the approval request, which suits scenarios where a group (not an individual) needs to manage approvals. This aligns exactly with the requirement of routing the approval to a queue.

To automate the approval submission when the status changes to “Client Approved,” you can use a Flow or Process Builder to monitor the status field and auto-submit the record into the approval process when the criteria are met. This avoids requiring the Sales Executive to manually submit the quote.

Using the Quote directly avoids unnecessary indirection or complexity, keeps the approval process focused on the relevant object, and leverages standard Salesforce features.

❌ Incorrect Answer:

A. Invoke Approval Process created on individual QuoteLineItem and keep Queue as Approver.
This is not valid because Approval Processes cannot be created on Quote Line Items, as they are a child object of the Quote and not intended to drive approval processes. Additionally, approvals typically occur at the Quote level, not for each individual line item, as that would create fragmented and redundant workflows.

B. Invoke Approval Process created on Opportunity linked to the Quote and keep Queue as Approver.
While Opportunities can have Approval Processes, the requirement is specifically tied to the Quote status reaching “Client Approved.” Linking this logic to the Opportunity instead of the Quote would create a misalignment between business logic and data structure, and would also require complex automation to keep Quote and Opportunity statuses in sync — introducing risk and maintenance overhead.

C. Invoke Approval Process created on a custom object having lookup to Quote and keep Queue as Approver.
This option introduces unnecessary complexity by requiring the creation of a custom object to serve as a proxy for the approval. Since the requirement is already fully addressable using the standard Quote object, adding a custom object only complicates the model, reduces clarity, and increases the maintenance burden — without adding any functional benefit.

A customer, who is already using the Media Cloud Advertising Sales Management (ASM) application, needs the ability to create and edit templates, while also being able to generate documents. Which two managed permission sets are required for this?
(Choose 2 answers)

A. DocGenInd CME Runtime User

B. MediaCloudPlus Runtime

C. DocGenInd CME Designer User

D. DocGenInd CME Digital Experience User

B.   MediaCloudPlus Runtime
C.   DocGenInd CME Designer User

Explanation:

🟢 A. DocGenInd CME Runtime User
Grants the necessary permissions to generate and view documents in Salesforce using the Document Generation (DocGen) feature.
This permission set is for users who consume document templates and generate final documents, such as proposals, insertion orders, and agreements.

🟢 C. DocGenInd CME Designer User
Grants permissions to create, edit, and manage templates used in document generation processes.
This is essential for template designers or administrators who manage the structure and content of templates used for document generation.

❌ Incorrect Options

🔴 B. MediaCloudPlus Runtime
This permission set grants access to Media Cloud Plus features and runtime functionalities but is unrelated to document generation or template management.

🔴 D. DocGenInd CME Digital Experience User
This permission set is intended for external community or digital experience users (partners/customers) who need limited access to document generation in portal contexts—not for internal users needing template creation/editing permissions.

📚 Reference
Salesforce Industries Document Generation (DocGen) Documentation
Media Cloud Advertising Sales Management Overview

A Consultant needs to see the performance trend of the ad inventory sold in June of the last five years and use this information as input for campaigns next June. Which two optional add-on Salesforce reporting components can be coupled with Media Cloud Advertising Sales Management (ASM) to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?
(Choose 2 answers)

A. Tableau

B. Ad Manager

C. Marketing Cloud Intelligence

D. CRM Analytics

A.   Tableau
D.   CRM Analytics

Explanation:

✅ A. Tableau

⭐ Tableau is a Salesforce-owned business intelligence platform that allows users to create rich, interactive visualizations and analyze large historical datasets.
⭐ It is especially effective for trend analysis over multiple years, such as comparing ad inventory performance each June over the last five years.
⭐ You can pull in data from ASM, correlate it with other sources, and generate dashboards and forecasts to guide sales strategy.

✅ D. CRM Analytics (formerly Einstein Analytics)

⭐ CRM Analytics is a native Salesforce analytics tool tightly integrated with Media Cloud and other Salesforce apps.
⭐ It provides prebuilt templates, predictive models, and the ability to combine historical data with current pipeline metrics.
⭐ Useful for sales cycle insights, inventory forecasting, and decision-making support for advertising campaigns.

❌ Incorrect Options Explained:

B. Ad Manager

🔻 Google Ad Manager is an external ad serving and monetization platform, not a Salesforce reporting tool.
🔻 While data can be pulled from Ad Manager into Salesforce, it is not a Salesforce reporting component and does not fulfill the role of building custom performance trend analysis reports directly.

C. Marketing Cloud Intelligence (formerly Datorama)

🔻 While powerful for marketing performance analytics, it is focused on cross-channel marketing campaign data like impressions, clicks, conversions — not typically ad inventory sales from ASM.
🔻 It is not optimized for sales-driven metrics and inventory trends tied to Media Cloud ASM unless extensively customized.

A Media Cloud customer utilizes Industries Order Management to manage advertising publishing. Order Management orchestrates the fulfillment steps across multiple external systems, such as inventory management for reserve/assign ad placement, ad servers, and a billing system for invoicing. Which two guidelines should a Consultant follow when designing an orchestration plan to external systems? Choose 2 answers

A. Fully describe all Commercial product entities using product attributes.

B. Use a single swim lane or orchestration plan for all callouts to all external systems.

C. Create a master end-to-end plan to sequence the major milestones of all orders.

D. Create separate orchestration plan definitions for provisioning, logistics, inventory, and/or billing.

C.   Create a master end-to-end plan to sequence the major milestones of all orders.
D.   Create separate orchestration plan definitions for provisioning, logistics, inventory, and/or billing.

Explanation:

When implementing Salesforce Industries Order Management (OM)—especially in Media Cloud—it's important to orchestrate order fulfillment steps across multiple systems such as inventory, billing, and ad servers. Salesforce recommends using orchestration plan definitions that align with modularity, flexibility, and maintainability.

Let’s evaluate the options:

C. Create a master end-to-end plan to sequence the major milestones of all orders.
Correct.
This is a Salesforce best practice: to define a master orchestration plan that sequences high-level order lifecycle stages (e.g., reserve inventory, assign ad placements, bill customer).
This plan ensures coordination of steps across fulfillment subplans and external systems.

D. Create separate orchestration plan definitions for provisioning, logistics, inventory, and/or billing Correct.
Modular orchestration allows for reuse and better maintainability.
Each fulfillment area (e.g., ad placement, billing, reporting) can have its own swim lane and orchestration plan definition, making the system easier to manage and extend.

A. Fully describe all Commercial product entities using product attributes
Incorrect.
While product modeling is important, orchestration planning focuses on how to fulfill orders, not on how to describe products.
This guideline is more relevant to product catalog setup, not orchestration design.

B. Use a single swim lane or orchestration plan for all callouts to all external systems
Incorrect.
Using a single swim lane for all callouts reduces flexibility, violates separation of concerns, and makes orchestration harder to maintain.
Best practice is to separate them based on functional areas (e.g., provisioning, billing).

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