Salesforce-Marketing-Cloud-Engagement-Developer Practice Test

Salesforce Spring 25 Release -
Updated On 1-Jan-2026

196 Questions

An UpdateDE AMPscript function is used to update a column value in a data extension row when an email is sent. The email is being sent to 250,000 subscribers, but the user decides to cancel the send during the sending process and only 400 emails are sent. How many subscriber rows would be affected by the UpdateDE function?

A. No rows are updated

B. All 250,000 subscribers

C. 400 subscribers who were sent the email

D. Only subscribers who exist in All Subscribers

C.   400 subscribers who were sent the email

Explanation:

✅ C. 400 subscribers who were sent the email
The UpdateDE function executes per subscriber as the email is sent. If the send is cancelled midway and only 400 emails are actually sent, then only those 400 subscribers will have had AMPscript executed for them. This means only their rows will be updated in the Data Extension.

❌ A. No rows are updated
This is incorrect because the send was partially completed. AMPscript runs during the send process per email, and since 400 were sent, AMPscript did run for those, and UpdateDE would have updated the DE accordingly.

❌ B All 250,000 subscribers
Not true. AMPscript, including UpdateDE, is not executed for subscribers who did not receive the email. If the send is cancelled, any remaining subscribers will not have AMPscript executed.

❌ D. Only subscribers who exist in All Subscribers
This is a misleading distractor. The All Subscribers list is not relevant to how UpdateDE functions. UpdateDE works on Data Extensions and is based on who actually received the email, regardless of All Subscribers list membership.

A developer used LookupRows to retrieve data when building a dynamic email. What should be the next step before using this row set within a FOR loop?

A. Use Row to return a specific row of the rowset

B. Set the rowset to a new array variable

C. Close the delimited AMPscrlpt Code Block

D. Use RowCount to ensure the rowset contains data

D.   Use RowCount to ensure the rowset contains data

Explanation:

✅ D. Use RowCount to ensure the rowset contains data
After retrieving a rowset using LookupRows, best practice is to check if any rows were actually returned before looping over them. This avoids runtime errors or empty loops. RowCount returns the number of rows in a rowset, so wrapping the loop in an IF RowCount(@rows) > 0 condition ensures the loop only executes when there’s data to iterate over.

❌ A. Use Row to return a specific row of the rowset
Row is used inside the FOR loop to access a specific row by index, like Row(@rows, @i). However, before even entering the loop, the developer should confirm whether there are any rows using RowCount. This makes option A a later step, not the immediate next step after retrieving the rowset.

❌ B. Set the rowset to a new array variable
There's no need to set the result of LookupRows to a new array variable. LookupRows already returns a rowset object. AMPscript does not support assigning this to an array type the way traditional programming languages might.

❌ C. Close the delimited AMPscrlpt Code Block
This is a syntax-related action, not a logical step related to looping or rowset handling. Proper closing of AMPscript blocks is always necessary, but this answer doesn’t address the functional logic needed before looping.

A developer is leveraging the SOAP API to dynamically display Profile and PreferenceAttributes in a custom profile center. Which method could be used to support the dynamic functionality?

A. Describe

B. Extract

C. Perform

D. Configure

A.   Describe

Explanation:

✅ A. Describe
The Describe method in the SOAP API is used to retrieve the metadata for a given object — such as fields, data types, and properties. In this case, it enables the developer to dynamically determine which Profile and Preference Attributes exist, without hardcoding them. This is perfect for building dynamic interfaces like a custom profile center, where you want to pull in the latest attributes programmatically.

❌ B. Extract
Extract is used in the context of data extracts, typically within Automation Studio, not for metadata or attribute discovery. It’s not an API method in the SOAP interface used to retrieve object definitions. Thus, it won’t help in dynamically identifying Profile or Preference Attributes.

❌ C. Perform
The Perform method is used to initiate actions on supported SOAP API objects — for example, sending an email or executing an automation. It doesn’t provide metadata or attribute information, so it wouldn’t support the developer’s goal of displaying attributes dynamically.

❌ D. Configure
Configure is used to set configuration options for certain objects (e.g., triggered sends), but not for retrieving data or metadata. It's not relevant when trying to discover or display existing attribute fields from Profile or Preference sets.

A developer wants to create a JavaScript Web Token using a key from Key Management. What function should the developer use?

A. ContentBlockByKey()

B. GetJWTByKeyName()

C. RegExMatch()

D. GeUWT()

D.   GeUWT()

Explanation:

✅ D. GetJWT()
The GetJWT() function is the correct method to use when creating a JavaScript Web Token (JWT) in Marketing Cloud. This function generates a JWT using a key stored in Key Management, which can then be used for secure communication with other services or platforms. It’s often used in scenarios involving tokenized sending or secure personalization. The function ensures the key is pulled securely from Key Management and encoded properly into a signed JWT string.

❌ A. ContentBlockByKey()
This AMPscript or SSJS function is used to retrieve content blocks by their unique key. It has nothing to do with authentication, encryption, or JWT creation. Developers use this to include modular or reusable content in emails, CloudPages, etc., not for token handling. So, while valid in other contexts, it's irrelevant for creating JWTs.

❌ B. GetJWTByKeyName()
This function does not exist in Marketing Cloud’s AMPscript or SSJS libraries. It may sound logical, but there’s no officially supported function named GetJWTByKeyName(). JWTs are created using GetJWT() and reference keys managed through the Key Management feature.

❌ C. RegExMatch()
This is a function used for regular expression matching, useful when validating strings (like checking email format, ZIP code, etc.) in AMPscript or SSJS. It’s unrelated to encryption, key management, or JWTs. Using this function for creating a token would be completely incorrect and lead to functional errors in the code.

A developer is creating a custom preference center and wants to log unsubscribe events from the CloudPage. Which set of parameters should be captured and provided to the LongUnsubEvent Execute Call to ensure accurate unsubscribe information?

A. SubscriberKey and JobID

B. SubscriberID and BatchID

C. EmailAddress and JobID

D. SubscriberKey and BatchID

A.   SubscriberKey and JobID

Explanation:

✅ SubscriberKey and JobID
This is the correct pair of parameters required for the LogUnsubEvent Execute Call in order to accurately log an unsubscribe event from a CloudPage. The SubscriberKey uniquely identifies the subscriber across the Marketing Cloud account, and JobID identifies the specific send job (email deployment) associated with the unsubscribe. Using both ensures that the unsubscribe is tied directly to the correct subscriber and specific email they are opting out from. Without this, unsubscribe behavior can be inaccurately tracked or not tracked at all.

❌ SubscriberID and BatchID
This pair may seem plausible but is incorrect. SubscriberID is an internal, system-generated identifier and is not typically used in scripting or API calls. BatchID refers to a grouping of subscribers within a send job but does not uniquely identify a subscriber or an email. These parameters are not sufficient or correct for the LogUnsubEvent API call, which expects a SubscriberKey and JobID to perform a properly scoped unsubscribe event logging.

❌ EmailAddress and JobID
Using EmailAddress instead of SubscriberKey is a common mistake. While EmailAddress might appear unique, in many Marketing Cloud accounts it is not (e.g., one email address can belong to multiple subscribers with different SubscriberKeys). Therefore, using only EmailAddress introduces risk of inaccurate targeting. Although JobID is correct, EmailAddress is not a reliable identifier for the LogUnsubEvent API call. SubscriberKey should always be used for identity management in modern Marketing Cloud practices.

❌ SubscriberKey and BatchID
While SubscriberKey is correct, BatchID is not a suitable replacement for JobID in the LogUnsubEvent Execute Call. BatchID is used for tracking segments within a larger job, but it doesn't provide a complete picture of the full send job. Without the JobID, the unsubscribe cannot be tied directly to a specific send, which is critical for accurate tracking and compliance. Thus, this option is partially correct but ultimately insufficient.

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