Salesforce-Marketing-Cloud-Engagement-Administrator Practice Test

Salesforce Spring 25 Release
157 Questions

When customers use the Marketing Cloud default Profile Center link to unsubscribe it causes users to not receive emails from any other business unit. What could explain this behavior?

A. The user gets Added to a blocklist that causes an Enterprise level unsubscribe

B. The user Is getting deleted from the AN Subscribers list

C. Data in data extensions corresponding to the customer

D. Is removed Business unit unsubscribe setting causes an Enterprise level unsubscribe

D.   Is removed Business unit unsubscribe setting causes an Enterprise level unsubscribe

Explanation: Business unit unsubscribe setting causes an Enterprise level unsubscribe is what could explain this behavior. Business unit unsubscribe setting is a setting that determines how unsubscribes are handled across different business units in an account. If this setting is enabled, when a subscriber unsubscribes from an email sent from one business unit, they will also be unsubscribed from all other business units in the account. This is also known as an Enterprise level unsubscribe.

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