Marketing-Cloud-Account-Engagement-Consultant Practice Test
Salesforce Spring 25 Release 244 Questions
LenoxSoft has two primary groups of contacts in their Salesforce account, managed
separately using Marketing Cloud Account Engagement Business Units (PBUs). They have
one marketing team that needs to manage campaigns for both business units (BUs).
How should this be configured?
A. Create Marketing Cloud Account Engagement user records in one business unit, then
use the business unit switcher to access each account.
B. Create multiple Salesforce users with the same email address connected to one
Marketing Cloud Account Engagement user, then use the business unit switcher.
C. Create one Salesforce user connected to one Marketing Cloud Account Engagement
user, then use Marketing Cloud Account Engagement user groups to use the business unit
switcher.
D. Create Marketing Cloud Account Engagement user records in each business unit
connected to the same Salesforce users, then use the business unit switcher.
D. Create Marketing Cloud Account Engagement user records in each business unit
connected to the same Salesforce users, then use the business unit switcher.
Explanation:
To enable access across multiple BUs, create user records in each BU, mapped to the same Salesforce users. This setup allows the Business Unit Switcher to function properly, giving the marketing team seamless access to each BU from a single Pardot login. Each BU operates independently, but shared users can navigate between them if mapped correctly. This is essential for managing shared content, running consistent campaigns, and consolidating reporting without needing multiple Salesforce or Pardot logins.