Marketing-Cloud-Account-Engagement-Consultant Practice Test
Salesforce Spring 25 Release 244 Questions
What is true about completion actions? [Choose two answers]
A. Completion actions are retroactive and will apply to activities done before and after you
apply them
B. Completion actions only execute for prospects. They will not affect visitors.
C. Completion actions can be criteria based.
D. Completion actions will not execute for image files.
B. Completion actions only execute for prospects. They will not affect visitors.
D. Completion actions will not execute for image files.
Explanation:
Completion actions in Account Engagement are immediate, rule-less responses to prospect activities (e.g., form submission). They are not retroactive, meaning they only apply after being set. They apply only to prospects (known, cookied individuals), not to anonymous visitors. They cannot be criteria-based (i.e., no conditional logic is allowed). Also, they do not trigger for image file downloads, as these assets don’t support completion actions. Correct answers B and D highlight the limited scope and specific use cases of completion actions in contrast to automation rules or engagement program triggers.