Data-Cloud-Consultant Practice Test

Salesforce Spring 25 Release -
Updated On 18-Sep-2025

161 Questions

Cumulus Financial (CF) wants to target loyal and engaged customers. When a platinum tier customer visits their Investment pages more than three times in a 24-hour period, CF wants to Immediately Send an email that offers a private consultation. What should a consultant recommend for this business requirement?

A. Calculated insight with a data action to a Marketing Cloud Engagement transactional email

B. Rapid segment to a data action journey in Marketing Cloud Engagement

C. Standard segment with activation into Marketing Cloud Engagement

D. Streaming insight with a data action into a journey in Marketing Cloud Engagement

D.   Streaming insight with a data action into a journey in Marketing Cloud Engagement

Which data stream category type should be assigned in order to use the dataset for date and time-based operations in segmentation and calculated insights?

A. Individual

B. Engagement

C. Sales Order

D. Profile

D.   Profile

Cumulus Financial segregates its sales CRM data based on Region for its Data Cloud users. Multiple data spaces are configured: a default space and two additional spaces tailored for EMEA and APAC regions. EME A sales reps who need temporary access to visualize data for both regions say that they cannot visualize APAC data. APAC sales reps can visualize the corresponding segmented data. Which statement describes the cause of this issue?

A. The EMEA sales reps have not been assigned to the profile associated with the APAC data space.

B. The APAC data space is not associated with any permission set.

C. The APAC data space Is not associated with any profile.

D. The EMEA sales reps have not been assigned to the permission set associated with the APAC data space.

D.   The EMEA sales reps have not been assigned to the permission set associated with the APAC data space.

A consultant at Northern Trail Outfitters is implementing Data Cloud and creating an activation target for their segment. For activation membership, which object should the consultant choose?

A. Data Model Object

B. Data Activation Object

C. Data Segmentation Object

D. Data Lake Object

B.   Data Activation Object

A consultant needs to create a data graph based on several DLOs, Which step should the consultant take to make this work?

A. Use a data action to update the data graph with the DLO data

B. Map the DLOS to DMOS and use these in the data graph

C. Map the DLOs directly to a data graph.

D. Batch transform the DLOs to multiple DMOs and activate these with the data graph.

B.   Map the DLOS to DMOS and use these in the data graph

✅ Explanation:

In Salesforce Data Cloud, a Data Graph is a visual and logical representation of how Data Model Objects (DMOs) relate to one another — essentially the blueprint for building unified profiles and running analytics.

To create a data graph, you must:


Ingest data into Data Lake Objects (DLOs)
Map DLOs to DMOs — This ensures the data is harmonized into the standardized data model
Use these mapped DMOs as the building blocks for the data graph
Only DMOs, not raw DLOs, are usable in data graphs, because DMOs conform to the standard model that supports identity resolution, segmentation, and calculated insights.

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