The business analyst (BA) at Universal Containers needs to gather information for their
project including the steps a user takes to accomplish a goal, challenges a user faces,
people the user interacts with, applications they use to complete the steps, and their level
of morale as they move through the process.
Which elicitation technique should the BA use?
A. journey Mapping
B. Survey /Questionnaire
C. Focus Groups
A. journey Mapping
Explanation:
The elicitation technique that the business analyst should use to gather
information about the steps a user takes to accomplish a goal, challenges a user faces,
people the user interacts with, applications they use to complete the steps, and their level
of morale as they move through the process is journey mapping. Journey mapping is a
technique that creates a visual representation of a user’s experience with a product or
service over time. It can help the business analyst understand how a user interacts with a
product or service across different touchpoints or stages, what pain points or obstacles
they encounter, what emotions or feelings they have, etc. Survey/Questionnaire is an
elicitation technique that collects quantitative or qualitative data from a large number of
stakeholders using predefined questions or scales. It can help the business analyst
measure stakeholder satisfaction, preferences, or feedback, but not capture the details or
nuances of their experience.